Meet the author

Education & Leadership Style

With a Bachelor of Science and Business Administration in Marketing & Communications from University of Denver, Nastasia brings unique qualities to the fitness industry. Her well-rounded understanding of both business and people cultivates a motivating and inspiring workplace for her team. She strives to build careers while making fitness an important and accessible way of life for the communities served by Fitness World.

Resilience & Personal Story

As a young-age breast cancer survivor, Nastasia openly shares her story around overcoming adversity and thriving throughout treatment all because of her fitness and wellness lifestyle. She is a strong woman leader who teaches us we can do anything when we have a positive attitude and seek for opportunity to grow no matter what adversity we face.

Business Growth & Team Development

Nastasia has fostered great success in each role she has held within the industry, growing the personal training business upwards of 30% year over year. She builds her teams from the ground up by training & developing newcomers to the industry, creating a fun workplace where people choose to stay and grow fruitful careers. As a result, her team member retention is above industry average. Planning and organization is a pillar of her leadership, with proper forecasting and pivoting when needed. Pricing, promotion and presentation strategies lead to high margins and best in class business management.

Philosophy & Core Values

Having entered the industry first as a personal training client, Nastasia holds great passion for the impact her team makes everyday. She holds high standards in service, the continuing growth and education of technical skills, and loves to reward her team for hard work. It is a core value of hers to always be authentic in her leadership and her business practices, making her success sustainable across decades of working in the industry.